LethalWolfe
Apr 10, 01:17 PM
Oh boo hoo about the companies being "booted" from sponsorships. The company I work for goes to trade shows. The time invested is actually quite small and most of the materials are in inventory anyway. The presentations are usually based on the same script. I bet the companies aren't that disappointed. In fact they would like to be there and see what Apple is up to more than anyone else. So I bet they'll send the same presenter staff there to view and record anything of note to send back to their company.
Maybe NAB is a different beast than what you and your company typically deal with? The big players at NAB can spend millions and take the better part of the year getting ready (both from a marketing and product development standpoint). At least that's the gist of what I read when Avid and later Apple, bailed on NAB in years past citing a lack of ROI for all the money, man power and artificial product deadlines it took to present at NAB every year.
I used to come to Macrumors to read about Mac news, but now its all anit-apple crap.
You come to Macrumors to read about Mac news...:D
This is a little more out there but my friend has a theory that Apple has let Kevin Smith use the new Final Cut to cut and make his new film that is coming it.
That would be kinda weird since Avid brought in Kevin Smith to talk at NAB this year.
Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_1 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8G4 Safari/6533.18.5)
So Avid, Adobe and Canon spent 10 months preparing for a lecture at a FCP users group? And a FCP users group was going to be their main/only avenue for presentation? I think not. This is just another spot they will advertise at during NAB. I'm sure Avid will be at Adobe and Adobe at Avid user groups. FCP just decided to present at NAB at the last second and this was their only in.
Main or only venue? No. Signature event to get quality face time w/their target audience away from the insane cattle call that is the NAB showroom floor? Yes. Avid hosting Kevin Smith is not an everyday occurrence. Canon presenting Philip Bloom was schedule for only the SuperMeet. Same with Alexis Van Hurkman's talk about color grading.
Lethal
Maybe NAB is a different beast than what you and your company typically deal with? The big players at NAB can spend millions and take the better part of the year getting ready (both from a marketing and product development standpoint). At least that's the gist of what I read when Avid and later Apple, bailed on NAB in years past citing a lack of ROI for all the money, man power and artificial product deadlines it took to present at NAB every year.
I used to come to Macrumors to read about Mac news, but now its all anit-apple crap.
You come to Macrumors to read about Mac news...:D
This is a little more out there but my friend has a theory that Apple has let Kevin Smith use the new Final Cut to cut and make his new film that is coming it.
That would be kinda weird since Avid brought in Kevin Smith to talk at NAB this year.
Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_1 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8G4 Safari/6533.18.5)
So Avid, Adobe and Canon spent 10 months preparing for a lecture at a FCP users group? And a FCP users group was going to be their main/only avenue for presentation? I think not. This is just another spot they will advertise at during NAB. I'm sure Avid will be at Adobe and Adobe at Avid user groups. FCP just decided to present at NAB at the last second and this was their only in.
Main or only venue? No. Signature event to get quality face time w/their target audience away from the insane cattle call that is the NAB showroom floor? Yes. Avid hosting Kevin Smith is not an everyday occurrence. Canon presenting Philip Bloom was schedule for only the SuperMeet. Same with Alexis Van Hurkman's talk about color grading.
Lethal
simie
Aug 17, 05:22 AM
I think that these tests are poor regardless of the results. Testing is all based on evidence and I see none, just what they say are the results.
When you run a test you normally document the process for the test conditions. You don't just say Photoshop CS2 - MP aware actions, but which ones - why didn't they use the Photoshop test.
"For FCP 5, we rendered a 20 second HD clip we had imported and dropped into a sequence."
Does this mean they imported a 20 second clip into a sequence and had to render the clip before it would play with the rest of the sequence.
They basically used the render tools in the sequence menu. Why measure something like that.
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When you run a test you normally document the process for the test conditions. You don't just say Photoshop CS2 - MP aware actions, but which ones - why didn't they use the Photoshop test.
"For FCP 5, we rendered a 20 second HD clip we had imported and dropped into a sequence."
Does this mean they imported a 20 second clip into a sequence and had to render the clip before it would play with the rest of the sequence.
They basically used the render tools in the sequence menu. Why measure something like that.
AppleScruff1
Apr 11, 05:46 PM
Iphone 5 on Sprint?
Verizon will buy Sprint since AT&T is buying TMobile.
Verizon will buy Sprint since AT&T is buying TMobile.
Mr. Mister
Jul 14, 06:55 PM
Power supply at the top? Blah! :mad: I hate the power supply on the top, not that
it would keep me from purchasing a new MacPro though. ;)
Power supplies produce a lot of heat. It makes great sense according to simply the most basic laws of thermodynamics.
it would keep me from purchasing a new MacPro though. ;)
Power supplies produce a lot of heat. It makes great sense according to simply the most basic laws of thermodynamics.
epitaphic
Sep 13, 12:47 PM
Anyone seen this?
http://images.dailytech.com/nimage/1775_large_longtermroadmap.png
The real architecture changes are coming June then June then June 2012. With derivatives in the years between.
So Merom(Merom Santa Rosa)/Conroe/Woodcrest(Clovertown) are the end of the road of separate chips. No more mobile/desktop/sever chip... all are the same (should expect mobiles to have the lowest MHz, then desktop, then toping out with server)
And what's interesting is that each architecture change will be a leap in performance similar to Pentium D to Conroe transition. (source) (http://www.dailytech.com/article.aspx?newsid=2649)
Screw Tigerton, Penryn's next (probably June 2007)
http://images.dailytech.com/nimage/1775_large_longtermroadmap.png
The real architecture changes are coming June then June then June 2012. With derivatives in the years between.
So Merom(Merom Santa Rosa)/Conroe/Woodcrest(Clovertown) are the end of the road of separate chips. No more mobile/desktop/sever chip... all are the same (should expect mobiles to have the lowest MHz, then desktop, then toping out with server)
And what's interesting is that each architecture change will be a leap in performance similar to Pentium D to Conroe transition. (source) (http://www.dailytech.com/article.aspx?newsid=2649)
Screw Tigerton, Penryn's next (probably June 2007)
mcgillmaine
Jun 22, 12:13 PM
Thanks for the info ugp.....Is there anyway you can check other stores to see what they got in stock?
Also what area do you live in? And why do you think Apple sent out so little to your area? Because Raleigh-Durham is a decent size (maybe 7-10 stores) but we also have two Apple stores. So maybe Apple is taking that into consideration with allotted units to Radio Shack. IDK just an idea.
Thanks again for your help! Good luck on the 24th!
Also what area do you live in? And why do you think Apple sent out so little to your area? Because Raleigh-Durham is a decent size (maybe 7-10 stores) but we also have two Apple stores. So maybe Apple is taking that into consideration with allotted units to Radio Shack. IDK just an idea.
Thanks again for your help! Good luck on the 24th!
Gugulino
Apr 6, 04:43 AM
precision editor? there are a million bajillion ways to "precision edit" in FCP that are easy and accurate. Just because there's no "one click" flashy UI to go with it doesn't mean it doesn't exist.
Yes, there are ways in FCP, but they are clunky! It was much easier for my project to do it in iMovie. Naturally, it is not true for every project.
For example, I can't do Multicam edits in iMovie. FCP has also its advantages, for sure! If FCP could marry with iMovie and make a child, the new FCP, that would be heaven.
Yes, there are ways in FCP, but they are clunky! It was much easier for my project to do it in iMovie. Naturally, it is not true for every project.
For example, I can't do Multicam edits in iMovie. FCP has also its advantages, for sure! If FCP could marry with iMovie and make a child, the new FCP, that would be heaven.
MacQuest
Jul 21, 05:42 AM
It's the future, you know, soon the clock speed will be irrelevant and we'll be expressing processor speed in number of cores octocore, hexacore, tricontradicore, hexacontetracore, hecticosoctocore, and such and such
Word.
Word.
faroZ06
Apr 27, 08:39 AM
Things don't just happen without money. People are increasingly adverse to paying for items like apps or news, or are only willing to pay so much, such that marketing needs to subsidise the product (e.g. pay TV, sport etc.).
There's no such thing as a free lunch.
Everything you see that is free is paid for by ads. Everything is made cheaper by them. Just ignore them.
There's no such thing as a free lunch.
Everything you see that is free is paid for by ads. Everything is made cheaper by them. Just ignore them.
darkplanets
Mar 31, 06:01 PM
"We have no idea if it will even work on phones."
Um, so rather than find out, let's just not release it so we never know. That's an awesome decision. Way to take a chance there Google.
On the same note, I'm not sure if I can run the trail by my house in under 10 minutes, so I'm not even going to try.
I bet they tried, but it didn't work well. They're just feigning ignorance. As they themselves said, they cut corners. I read this as they didn't optimize the software-- it's probably very processor and RAM intensive. Just speculation though.
Um, so rather than find out, let's just not release it so we never know. That's an awesome decision. Way to take a chance there Google.
On the same note, I'm not sure if I can run the trail by my house in under 10 minutes, so I'm not even going to try.
I bet they tried, but it didn't work well. They're just feigning ignorance. As they themselves said, they cut corners. I read this as they didn't optimize the software-- it's probably very processor and RAM intensive. Just speculation though.
gregorsamsa
Aug 27, 08:27 AM
You are talking crap. It is only about industrial quality. Nothing else.
There are simply too many individual issues with the new MB and MBP here, and I do not want to repeat them. Mostly hardware, but some are related to using OSX and MSOS. You can read, so do that.
APPLE has been 'second to none' in the eyes of APPLE users, compared to who? I think MAC OS is fantastic, but it does not mean, that all those who switch now to APPLE have to accept hardware lemons to get this OS... Absolutely no excuse for over 25% crap products delivered to the customers...
Everybody knows that APPLE could have had a 40+ market share, but decided not to license out. We all would be happier now, but JOBS decided against that years back. So now we are talking about a less than 5% market share... JUst do your math: If they had a 40% share WW, we would hear millions screaming about their lemons...
It seems there's too much luck involved when buying an APPLE product right now.
When they finally get their QC act together I will gladly buy their product.
Cheers, and no hard feelings.
Yes, people have every right to complain when they receive faulty products, particularly so when they're paying good money, as they do when buying Apple. But whether Apple's QC has suffered significantly as they try to keep costs down due to the market pressures of increasingly feasible like-with-like comparisons with PCs, as well as meeting an increasing consumer demand, is debatable? Though there certainly seems to be a worrying increase in complaints about the new Intel Macs, I wonder how much of that is down to perception as more people use the internet as a channel to vent their complaints? Regarding the new Intel Macs, the jury here is still very much out (& will remain so for at least another 6 months). Not least because...
Recent surveys continue to give Apple an excellent rating for overall quality when compared to other brands. (Only Sony's computers get similar ratings). Talking about "25% crap products" may feel good as a rhetorical release, but it doesn't really help the debate here.
Good point, however, about how Apple's market share could've been so much greater if only SJ had licensed out OS X. A great opportunity missed.
There are simply too many individual issues with the new MB and MBP here, and I do not want to repeat them. Mostly hardware, but some are related to using OSX and MSOS. You can read, so do that.
APPLE has been 'second to none' in the eyes of APPLE users, compared to who? I think MAC OS is fantastic, but it does not mean, that all those who switch now to APPLE have to accept hardware lemons to get this OS... Absolutely no excuse for over 25% crap products delivered to the customers...
Everybody knows that APPLE could have had a 40+ market share, but decided not to license out. We all would be happier now, but JOBS decided against that years back. So now we are talking about a less than 5% market share... JUst do your math: If they had a 40% share WW, we would hear millions screaming about their lemons...
It seems there's too much luck involved when buying an APPLE product right now.
When they finally get their QC act together I will gladly buy their product.
Cheers, and no hard feelings.
Yes, people have every right to complain when they receive faulty products, particularly so when they're paying good money, as they do when buying Apple. But whether Apple's QC has suffered significantly as they try to keep costs down due to the market pressures of increasingly feasible like-with-like comparisons with PCs, as well as meeting an increasing consumer demand, is debatable? Though there certainly seems to be a worrying increase in complaints about the new Intel Macs, I wonder how much of that is down to perception as more people use the internet as a channel to vent their complaints? Regarding the new Intel Macs, the jury here is still very much out (& will remain so for at least another 6 months). Not least because...
Recent surveys continue to give Apple an excellent rating for overall quality when compared to other brands. (Only Sony's computers get similar ratings). Talking about "25% crap products" may feel good as a rhetorical release, but it doesn't really help the debate here.
Good point, however, about how Apple's market share could've been so much greater if only SJ had licensed out OS X. A great opportunity missed.
Digital Skunk
Apr 7, 07:27 AM
Everything depends on your work and needs right? For me...I'm short format and tweak every frame.
In terms of full disclosure I own FCP 4 suite and CS 5 master suite and own all the major Apple products (hardware and software). I also run Windows 7 in bootcamp.
Short format work is all about After Effects. Motion is 5 years behind and offers an incomplete feature set in comparison. After Effects marries up well with the tools from big 3d players, like Maxon and C4D. Its a great pipeline.
I'll watch with interest the announcements next week, but the release of an "iMovie Pro" won't interest me...and it seems like that's where Apple is headed. They now are fixated on Consumers Lite and Consumers Plus.
Apple is also doing everything to push me away from it's platform, with it's anti-Flash crusade, and it's complete inability to support Any (I mean ANY of the top 5-7) professional GPUs.
For the serious Pro Apple is living on borrowed time and the Steve Jobs reality-distortion field is weakening. Redmond is calling. Increasingly serious content professionals are listening. I never imagined these words coming from my mouth. But it's the truth.
Coming from a full-time, multimedia/journalism/photography/etc professional I have to totally and completely
AGREE!
I've seen a huge decline in Apple's interest in the professional market, and I don't even mean high end pro, we're talking SMB and SOHO type stuff here. The last revision of FCP was just not worth it unless you were buying new or buying to ensure you didn't have any left over bugs.
Avid Media Composer and Premier have gained massive leads on FCP in terms of workflow and speed. Once the younger college students start seeing how fast they can delivery a product with Adobe or Avid, they'll start wondering why the small houses switched to FCP in the first place, and start wanting to learn what the industry is working with . . . Avid, After Effects, ProTools, etc. And the iMovie Pro will be left to indie filmmakers and consumers with deep pockets
** disclaimer ** I have nothing against the indie segment . . . I am in it and love it. But Apple makes it harder with every update to justify staying with a company that has too much on it's plate, and not enough staff to keep up with the rest of the market.
Apple will always claim that "no one's buying it" rather than, "we didn't make it marketable and desirable" when they go to axe some hardware or software title.
In terms of full disclosure I own FCP 4 suite and CS 5 master suite and own all the major Apple products (hardware and software). I also run Windows 7 in bootcamp.
Short format work is all about After Effects. Motion is 5 years behind and offers an incomplete feature set in comparison. After Effects marries up well with the tools from big 3d players, like Maxon and C4D. Its a great pipeline.
I'll watch with interest the announcements next week, but the release of an "iMovie Pro" won't interest me...and it seems like that's where Apple is headed. They now are fixated on Consumers Lite and Consumers Plus.
Apple is also doing everything to push me away from it's platform, with it's anti-Flash crusade, and it's complete inability to support Any (I mean ANY of the top 5-7) professional GPUs.
For the serious Pro Apple is living on borrowed time and the Steve Jobs reality-distortion field is weakening. Redmond is calling. Increasingly serious content professionals are listening. I never imagined these words coming from my mouth. But it's the truth.
Coming from a full-time, multimedia/journalism/photography/etc professional I have to totally and completely
AGREE!
I've seen a huge decline in Apple's interest in the professional market, and I don't even mean high end pro, we're talking SMB and SOHO type stuff here. The last revision of FCP was just not worth it unless you were buying new or buying to ensure you didn't have any left over bugs.
Avid Media Composer and Premier have gained massive leads on FCP in terms of workflow and speed. Once the younger college students start seeing how fast they can delivery a product with Adobe or Avid, they'll start wondering why the small houses switched to FCP in the first place, and start wanting to learn what the industry is working with . . . Avid, After Effects, ProTools, etc. And the iMovie Pro will be left to indie filmmakers and consumers with deep pockets
** disclaimer ** I have nothing against the indie segment . . . I am in it and love it. But Apple makes it harder with every update to justify staying with a company that has too much on it's plate, and not enough staff to keep up with the rest of the market.
Apple will always claim that "no one's buying it" rather than, "we didn't make it marketable and desirable" when they go to axe some hardware or software title.
M-O
Apr 25, 01:35 PM
wow, this has officially been blown out of proportion!
samcraig
Apr 27, 08:04 AM
I'm glad they're fixing this "bug"
But their response is utter crap. They know it - and now everyone knows it.
As reports came out over a year ago about this - it's only after this tremendous bad press that they "found" it. Mhhhmmmm sure.
But their response is utter crap. They know it - and now everyone knows it.
As reports came out over a year ago about this - it's only after this tremendous bad press that they "found" it. Mhhhmmmm sure.
greenstork
Aug 16, 11:21 PM
Video cards won't make a difference in FCP as of now if that's what you are asking performance wise. If you are using Motion/Games, anything that really feeds off the video card, then I'd go for the higher end video card.
Otherwise I'd go for the 2.6 ghz.
If Cloverton is a drop-in chip, I'd say definitely go for the 2.0 GHz as it appears to be upgradeable.
Otherwise I'd go for the 2.6 ghz.
If Cloverton is a drop-in chip, I'd say definitely go for the 2.0 GHz as it appears to be upgradeable.
igator210
Apr 27, 09:04 AM
The principle of any and every cell phone is that if can connect to a cellular network signal, it knows where you are. Based upon every unique cellular ID, the networks know how to route incoming calls and texts to you, If it didn't how that. how the h#!! do you think you'd get any calls? Right now, sitting at my desk, Verizon knows exactly where I am (based upon triangulation of the nearest cell towers. They have my unique cell ID and my account information. My dumb phone even has a gps 911 locator on it. I dial 911, they know where I am.
Side story: the credit card companies know exactly where I am better then the cell companies. Every time I swipe my credit or debit card, they know where I am. When I travel for vacation, I am very likely to get a call from my credit card company (on my cell) asking where, when and how long I will be traveling. They know every store and every purchase I've ever made on a credit card.
Side story: the credit card companies know exactly where I am better then the cell companies. Every time I swipe my credit or debit card, they know where I am. When I travel for vacation, I am very likely to get a call from my credit card company (on my cell) asking where, when and how long I will be traveling. They know every store and every purchase I've ever made on a credit card.
ChickenSwartz
Aug 27, 10:27 AM
Are you sure that discount applies to the NEW Merom based Macs - I don't think so?
It isn't like they are releasing new computers. They will update the current line. So if MBP, iMac, MB, and Mini get Merom (I know there is debate but...) and they don't include them in the promotion only the MacPro will qualify. That makes for a very stupid promotion end, you usually want your promotions to go out BIG.
It isn't like they are releasing new computers. They will update the current line. So if MBP, iMac, MB, and Mini get Merom (I know there is debate but...) and they don't include them in the promotion only the MacPro will qualify. That makes for a very stupid promotion end, you usually want your promotions to go out BIG.
Scottsdale
Apr 6, 10:59 AM
I am shocked that anyone finds this as a positive.
So you all want a drop from 1.86/2.13 to 1.4GHz CPUs in your 13" MBA? That is a 30% drop.
Then you want another drop of approaching 50% in graphics performance? Remember these IGPs clock in much lower than the STD voltage SB used in 13" MBP.
I find this completely backwards from Apple's current position on both CPU and graphics, and I don't think anyone would end up with a faster or better 13" MBA than the current generation. Apple would certainly have to bring back the backlit keyboard and introduce Thunderbolt to sucker anyone into buying such inferior junk! I would recommend people buy the current generation on clearance rather than lose performance everywhere like this. If this is the chip Apple uses in the 13" MBA, prepare for a big drop in capabilities!
I am still in shock anyone finds this a positive? Have you all read the clock speed? The facts about the chip and IGP in ultra low voltage variants?
So you all want a drop from 1.86/2.13 to 1.4GHz CPUs in your 13" MBA? That is a 30% drop.
Then you want another drop of approaching 50% in graphics performance? Remember these IGPs clock in much lower than the STD voltage SB used in 13" MBP.
I find this completely backwards from Apple's current position on both CPU and graphics, and I don't think anyone would end up with a faster or better 13" MBA than the current generation. Apple would certainly have to bring back the backlit keyboard and introduce Thunderbolt to sucker anyone into buying such inferior junk! I would recommend people buy the current generation on clearance rather than lose performance everywhere like this. If this is the chip Apple uses in the 13" MBA, prepare for a big drop in capabilities!
I am still in shock anyone finds this a positive? Have you all read the clock speed? The facts about the chip and IGP in ultra low voltage variants?
rdowns
Apr 28, 04:06 PM
Because there was never a question of wither or not any of those men were born in the US, with Obama the past was always a bit hazy as to if he was actually born in Hawaii or thats just what his parents told him. Obviously he doesn�t remember BEING BORN in hawaii..his parents could have just told him that.
But now we have proof and its all over with there�s no need to be calling names about it.
BS, we already had proof from 2008.
But now we have proof and its all over with there�s no need to be calling names about it.
BS, we already had proof from 2008.
Patch^
Sep 13, 06:52 AM
cool!! They should hopefully increase speed :)
I like the fact that you can upgrade the processors now, but Xeons are pretty expensive.
I like the fact that you can upgrade the processors now, but Xeons are pretty expensive.
ccrandall77
Aug 11, 03:45 PM
Well, I dont know where to begin... I work in science and you have to trust me when I say that you can't deduct anything from the "facts" you have. You are guessing.
The fact is that GSM has 81% of the world market... and that makes cdma a small market.
It's called an estimate... a scientist should know what that is. Care to dispute, then provide your own "facts". I also have a science background... big whoppde do! And I standby my assumption that the amount of internet usage is probably a good gauge of cell phone usage.
+15% of +1.5bil is hardly small. It may be in the minority, but +150mil people from affluent countries is a very profitable market.
The fact is that GSM has 81% of the world market... and that makes cdma a small market.
It's called an estimate... a scientist should know what that is. Care to dispute, then provide your own "facts". I also have a science background... big whoppde do! And I standby my assumption that the amount of internet usage is probably a good gauge of cell phone usage.
+15% of +1.5bil is hardly small. It may be in the minority, but +150mil people from affluent countries is a very profitable market.
maelstromr
Apr 25, 03:18 PM
So an old post says apple is exploiting them and you imply I said that then? I said on numerous occasions clearly that this is not about Apple using this data. Interesting way to quote posts you have there:rolleyes:
Now I'm confused - YOU quote MY post replying to someone suggesting exactly that Apple is exploiting customers through this, and now I'm selectively quoting you?
Though I am skeptical, to say the least, of YOUR point as well, it's not nearly as ridiculous as the people who DO claim Apple is trying to get people.
Now I'm confused - YOU quote MY post replying to someone suggesting exactly that Apple is exploiting customers through this, and now I'm selectively quoting you?
Though I am skeptical, to say the least, of YOUR point as well, it's not nearly as ridiculous as the people who DO claim Apple is trying to get people.
4God
Jul 14, 11:30 PM
School House Rock - "Oh, I'm just a bill, a lonely old bill, sitting here on Capitol Hill" (http://www.amazon.com/gp/product/1569494088/002-8458341-9463244?redirect=true)
That's old school. Even I remember that one.
That's old school. Even I remember that one.
mactoday
Apr 6, 10:55 AM
Since you have no clue how the sandy bridge airs will perform, I'll take your statement as FUD.
Actually 320m performs better then Intel 3000, so the dude is right that graphics chip in SB is slower.
Actually 320m performs better then Intel 3000, so the dude is right that graphics chip in SB is slower.